England 16/05/2013 – In a busy world, more and more people are opting to buy more from the web than they do from the High Street.
There is growing evidence that more people are shopping online for home accessories UK consumers, especially, seem to like buying practical items and nick naks for their homes in this way. This is not surprising when you consider that UK consumers were early adopters of home PCs, and were amongst the first to use the internet from home. Naturally, this meant that they were also early adopters of online shopping.
According to a study carried out by the Boston Consulting Group, the UK has one of the biggest web based economies in the world. A stunning 8.3% of all sales took place over the web. In 2011, 66% of all UK adults bought something online, that is over 32 million people, and the figures for 2012 are expected to be even higher.
It is therefore not surprising that they are buying home accessories online. UK consumers no longer feel the need to touch and feel something before they buy. They can see from the photos, which accessories will work well in their home, and which will not.
UK consumers love the convenience of being able to shop online at any time of the day or night. A significant proportion of orders come in overnight, which has prompted many on-line retailers to employ late evening shifts to deal with orders. For many this is a worthwhile investment because it means that the majority of orders get to customers in less than 36 hours. By stepping up how quickly items arrive, savvy retailers have significantly reduced one of the major drawbacks of buying online, which is having to wait for delivery.
UK consumers enjoy the choice online shopping gives them
When asked why they shop online, even for very personal items like home accessories most UK consumers state that the fact they have such a good choice there, is a factor. It has allowed smaller home accessory retailers like My Home Sweet Home to gain a toehold in a highly competitive market. Their shabby chic, and luxury & glorious home accessory ranges appeal to a wide spectrum of UK consumers, so they have been able to take full advantage of the growing trend for UK homeowners to buy online. UK buyers love the fact they sell unique furniture and accessories, which are simply not available on the High Street.
Contact:
My Home Sweet Home
England, UK
Tel: 020 8920 1622
Email: online form
Website: http://www.myhomesweethome.co.uk
