A promotional movie of one of China’s leading home collection brands — ZBOM home collection appeared at the landmark Times Square in New York City on Jan. 31, 2019, a few days before the Chinese Lunar New Year. The movie, broadcast on a huge screen tenanted by Xinhua Screen Media Co., Ltd., extends the best wishes to all the friends and Chinese people around the world.
Times Square, often referred to as the Crossroads of the World, is a major commercial intersection in New York City. It is one of the world’s busiest pedestrian intersections and the world’s most visited tourist attractions, drawing an estimated 40 million visitors annually. As a leading home collection brand in China, ZBOM’s blink of its movie here is not only a historical step in its international strategy, but also a display of a Chinese company’s courage and determination to make inroads in universal market.
In this 30-second promotional movie, ZBOM and its spokesman — the famous Chinese singer Jay Chou, pay Chinese Lunar New year’s greetings to Chinese all over the world.
Founded in 1998, ZBOM has gone through more than 20 years of development and become a leading brand in the home collection industry. At present, ZBOM has owned a super-large scale modern manufacturing base, with a full set of the most advanced German HOMAG automatic intelligent NC pipeline, dedicating to provide users with high-quality products.
With a thousand stores covering over a hundred cities, ZBOM home collection has formed an extensive market layout in China and has started to expand its horizon to the overseas market. In recent years, ZBOM established cooperative relationships with enterprises of many countries in the world, pushing its projects throughout the United States, Australia, the Middle East and other regions. It participated in a plurality of large-scale professional building materials exhibition including the Las Vegas IBS exhibition, Sydney Design Build Exhibition and Dubai Big 5 Exhibition.
In future, ZBOM pursues to become a Chinese enterprise comparable with international top home collection brands, leading the direction of worldwide home collection evolution and becoming a respected global enterprise.
Source: ZBOM
