Love Is Gold Leggings Business
We constantly strive to exceed the norms of today’s typical gym wear by delivering premium clothing that helps our customers look and feel like the champions they are.
When it comes to gym wear, fitness apparel brand Sense Fitness believes that style-forward and sweat-ready clothing aren’t mutually exclusive. The up-and-coming apparel company opened its virtual doors in the summer of 2021 and is now celebrating its upcoming first business anniversary with the launch of a new line of women’s leggings and a sleek new Pinterest presence.
Sense Fitness
Sense Fitness was launched in the summer of 2021 with the mission of delivering stylish activewear different from anything else on the market. Its men’s and women’s fitness wear focuses on bold styling, exceptional comfort, high-quality materials, and performance. By delivering workout wear that people will love and feel good in, Sense Fitness hopes to help further motivate them to achieve their fitness goals.
The brand recently launched its latest line of women’s leggings as it nears its one-year mark in business. The women’s Love is Gold Leggings feature multi-way stretch for comfort and bold metallic colors for a style-forward look. The pull-on leggings are constructed of 90% Polyester and 10% Spandex and are made in the United States.
Marketing Efforts
Sense Fitness has also recently ramped up its marketing efforts by launching its Pinterest page. The brand will share style ideas and fitness-inspired content to motivate fans to achieve their goals.
“As we close in on our first anniversary, we’re thrilled to share new products and new customer experiences to showcase what Sense Fitness is all about,” said Aaron Elzy, CEO. “We constantly strive to exceed the norms of today’s typical gym wear by delivering premium clothing that helps our customers look and feel like the champions they are.”+
Sense Fitness’ current apparel lineup features tops and bottoms for men and women. The company sells direct to consumers via its site and also has wholesale partnership options. Through its wholesale program, gyms can offer Sense Fitness’s merchandise on-site or in their online stores, giving wholesale clients new revenue stream opportunities.
“We’re passionate about bringing premium fitness apparel to clients everywhere. And we’re equally passionate about helping our partner retailers help their clients look and feel their best while boosting. Their revenues,” added Elzy. “We encourage any fitness industry brands looking to offer performance gym wear to their clients to reach out to discuss wholesale opportunities.”
